
Hi, I'm Drew Breunig
I explore at the intersection of cultural anthropology, computer science, and media.
More about me
I ran strategy, data science, and strategic client projects at PlaceIQ (acquired by Precisely). At Precisely, I designed strategy and positioning for their data integrity software, data, and services. Today, I help technology teams tell their story, efficiently and effectively. I work with the Overture Maps Foundation, focusing on the Global Entity Reference System, which allows people to easily join geospatial datasets.
I designed and built StepList, an app for managing routines. With Nicholas Felton, I co-founded and developed Reporter, an award-winning app for measuring and understanding yourself.
I also advise companies with their positioning, marketing, and strategy, like Useful Sensors.
Check out some of my work on Github, follow me on Mastodon, send me a note, or subscribe to this site's feed.
Featured Writing
Recent Writing
- Bottleneck or Bisect: AI-Assisted Coding Will Change Product Management
- FLUX.1-Krea & the Rise of Opinionated Models
- Does the Bitter Lesson Have Limits?
- How Kimi K2 RL'ed Qualitative Data to Write Better
- How Kimi K2 Became One of the Best Tool-Using Models
- How Rewriting Training Data Improved Kimi K2's Performance
- Why “Context Engineering” Matters
- Delegation is the AI Metric that Matters
- How to Fix Your Context
- How Long Contexts Fail
- More...